Desc: An American Destiny - The Artist Jeff Koons: Directed by Heinz Peter Schwerfel. With Jeffrey Deitch, Jeff Koons, Ilona Staller. Reimagined by one of the most important German art filmmakers, Heinz Peter Schwerfel, here is an impeccable look that reveals what lies behind the art of Koons, and how the mechanisms of advertising are drawing a parallel with his work.